WebFeb 3, 2024 · The Target Market for Cosmetics: What do they buy? Let’s begin our study of the target market for cosmetics by reviewing the most common types of cosmetics that … WebMay 25, 2024 · 2024 was a redefining year for every industry — including beauty. Beauty sales declined as much as 30% in the first half of the year, according to McKinsey. Even major brands took a hit: Coty (owner of CoverGirl and Rimmel) saw its share price drop 52% at the end of March, while Ulta Beauty ’s stock saw a 29% decline — though both have ...
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